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Mountain West News

Report: NDSU’s Mountain West Agreement Links Poor Results to Higher Spending

Mountain West and North Dakota State football logos above the conference's football members.
North Dakota State University (North Dakota State University)

North Dakota State’s agreement to join the Mountain West could make poor results more expensive, Sportico reported. If the Bison struggle on the field, a reported provision would require the next season’s football spending to match or exceed their conference peers’ average. Daniel Libit reported the terms Feb. 11 for Sportico, which obtained the membership agreement and reviewed the schools’ financial disclosures.

NDSU accepted the football-only invitation Feb. 9, effective July 1. The $12.5 million conference entry fee begins with $7 million at admission and continues with five annual payments of $1.1 million. A separate $5 million NCAA reclassification fee comes before added operating costs or any departure fees from the Missouri Valley Football Conference. University leaders say private and athletic sources will support the costs rather than a new general public appropriation.

NDSU’s football operating expenses were $8.4 million in fiscal 2025, up from $6.5 million the previous year. The other nine incoming Mountain West football members averaged roughly $15 million in fiscal 2024 in the disclosure comparison, ranging from Northern Illinois’ $11.6 million to UNLV’s $21.2 million.

The performance trigger remains unverified. Without the agreement and calculation, the reported peer average is a comparison, rather than an independently established budget NDSU must meet next season. The clause remains attributed to Sportico’s reporting.

The fiscal years differ, so that comparison does not establish an exact spending requirement for NDSU in 2026. The agreement uses the applicable peer figures and its own terms. It does show the scale of the adjustment: moving from $8.4 million to $15 million would mean about $6.6 million more each year, separate from the entrance fees. Recruiting, travel, coaching, player support, medical care and other football operations keep generating expenses after the initial payments are made.

Athletic director Matt Larsen has acknowledged that NDSU needs a substantial spending increase while competing from Fargo. The reported spending terms do not require an immediate match of UNLV’s budget. The relevant comparison is with the conference peers, and the performance clause can turn the following year’s budget into a required response to a difficult season.

Conference media revenue will arrive in stages. According to Sportico’s account, the agreement caps NDSU’s first-year linear television distribution at 75% of a full member’s share and its second-year distribution at 85%. By 2032-33, it guarantees at least 85% of a full member’s total media-rights distribution. Those are different categories: the early percentages concern linear television, while the later guarantee includes total media rights.

Some transition costs are covered. NDSU receives a full share of bowl expense reimbursements and championship-game revenue categories from the first year. Annual dues of about $220,000 are waived through 2031-32. The Mountain West also agreed to spend approximately $400,000 on replay, sideline video, coach-to-player communication and related technology. Those upgrades prepare the Fargodome for FBS competition, but the larger recurring operation remains the school’s responsibility.

The university’s transition FAQ identifies an additional fundraising need: 22 football scholarships. Its Climb The Mountain campaign supports scholarships, facilities, operations and NIL. Those are several demands on the same donor community, rather than evidence that a contribution has already been secured for every new expense. NDSU says the Fargodome can host FBS football without a capacity expansion.

The league has announced six-year media agreements with CBS Sports, Fox Sports and Kiswe, plus a five-year agreement with The CW, without disclosing their values. Streaming offers another potential connection to NDSU’s committed fan base, but there is no reported subscription revenue to count yet. The Fargodome’s roughly 18,700-seat capacity also limits growth from simply selling more tickets, making donors, sponsorships, premium inventory and commercial partnerships potential sources of additional support.

Football-only membership concentrates the realignment costs. Most other NDSU sports remain in the Summit League, with wrestling in the Big 12. David Cook has pointed to academic and research visibility, and Larsen has described the FBS move as a long-term institutional decision. That means funding the football operation while some competitive benefits remain unsettled.

Under NCAA rules when the move was announced, reclassification carried a two-year postseason restriction, with normal bowl and College Football Playoff access beginning in 2028. NDSU has sought a waiver or rule change that could alter that timetable. Expenses for players, staff and travel begin before that question is resolved.

In the university’s announcement, Larsen said the move would let fans “see FBS opponents coming to Fargo.” Home games can help sell the transition to supporters, while road trips and the larger operation create costs regardless of how quickly that interest becomes revenue. The new affiliation changes both sides of the budget.